01 / BEGIN
Tools you own · No subscriptions · Built by an ecommerce operator
Systems for ecommerce operators.
The Rich Stack is a set of AI-ready tools and systems built by an ecommerce operator to replace expensive SaaS, cut reporting time, and give you infrastructure you actually own. Abaxar is live.

Real product screens, showing the built-in Abaxar Coffee demo dataset.
Built for desktop. Have a look now, or open it later at your desk.
02 / SYSTEM_01
£249 ONE-TIME - NO SUBSCRIPTIONAbaxar
The multichannel reporting command centre for founders who still feel every monthly subscription. Your Shopify and Amazon data in one place you own. One-time payment, no subscription. You control the stack.
- Pulls Shopify, Amazon, Meta, Google, TikTok, Amazon Ads, Klaviyo and GA4 into one dashboard automatically
- Built-in AI data layer - ask questions about your business in plain English, get answers from your own numbers
- Fully extensible via your AI coding agent - add connectors, rebuild the UI, extend the AI layer
Setup in about two hours · 30-day full refund · Lifetime updates included
ABAXAR SNAPSHOT

The dashboard, live in the demo.
Real product screens, showing the built-in Abaxar Coffee demo dataset.
03 / THE STACK
The Stack
Abaxar is the first system. The plan is to keep building. Each one is a practical tool you can install and own, no subscriptions, no shared infrastructure. Join the list to hear what comes next.
SYSTEM 01
Abaxar
Multichannel ecommerce reporting dashboard. Shopify, Amazon, Meta, Google, TikTok, Amazon Ads, Klaviyo, GA4. Built-in AI data layer.
Get AbaxarSYSTEM 02
[TBD]
Join the list to hear when it ships.
SYSTEM 03
[TBD]
More systems for ecommerce operators.
ABAXAR: FANCY A LOOK UNDER THE HOOD?
I'll email you the full build spec, written for your AI to work from. Build your own, or see what's inside Abaxar before you buy. Plus, a whole bunch of tips and what to watch out for!
You'll also hear when the next system ships. Unsubscribe any time, from any email. How your address is handled
04 / ORIGIN
Who Is Rich?
I'm a mechanical engineer who spent 12 years as an ecommerce founder, running and growing my own stores on Shopify and Amazon as a solopreneur, and generated over 7 figures in sales across my brands.
I was doing everything myself, so out of necessity I started using AI to automate the back end, and that got me into vibe coding. Now I build AI systems instead: dashboards, automations, data pipelines. Abaxar is the first one I've made available to others.
The Rich Stack is for ecom founders who are into vibe coding and want to build their own tools. I share the tools I built for my own stores, and show exactly how I build them. Not theory.
See Abaxar
05 / SET UP FOR YOU
£2,500 · ONE PAYMENTAbaxar for your whole team. I set it up, you own it.
Abaxar deployed to the cloud for you, in an account you own: one URL, live numbers, the whole team reading the same ones. I do the build and the handover, and the licence comes with it, yours outright from day one.
It starts with an enquiry, and I answer those myself.
- Price
- £2,500, one payment
- Timeline
- Two to three weeks
- Runs in
- Your cloud account, your billing
- Access
- One dashboard, the whole team
- AI
- Your team's AI, plugged in
- Licence
- Included

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